Change management - What is it? Does it make any difference?
What is change management?
For a start, it's not just one-way communication like emails and presentations and some training, which is a common approach in projects.
It's also not about making people happy.
It's about making sure the solution delivered by the project becomes part of a new business as usual.
And it’s particularly important for organisations that are implementing cloud applications to get good at it!
Part of the value proposition of cloud is continuous improvement. It used to be that you could implement a new ERP and maybe have a look at upgrading it may be 10 years later.
But now, cloud applications bring the potential for frequent updates and new features, possibly multiple times a year per application. The business needs structures and processes in place and an adaptable mindset so it can assess and implement these changes well and often.
Change management recognises that people don't really like change
They might try really hard to avoid it in the first place, or
They may subtly creep back to how they used to do things before their new ways of working have been repeated enough times for the change to become permanent.
And businesses only change when each individual impacted by the change has achieved lasting change.
In other words,
Business change requires individual change, but at scale
Change management is about making sure that
each individual is willing, ready, and able to make permanent changes to how they work,
with everything they need in place to do that.
Does it make a difference to how people feel about the project? Yes!
If done right, they’ll feel engaged, listened to and informed. They’re more likely to get on board, and get involved and that’s likely to lead to a better outcome.
Does it make a difference to Project success? Yes!
According to the PROSCI 2020 benchmarking data
15% of projects with little or no change management meet their objectives
93% meet their objectives when there is excellent change management.
To maximise your chances of project and business success, you need to embed change management skills, principles and practices throughout your organisation and in your project methods
What is Change Management exactly?
What's involved?
There are lots of different frameworks and approaches to change management.
This is my simple one that helps you think about what you need to focus on and do.
Change management – as easy as 1,2,3
3 Principles
Change management is about making sure that the people, processes and things that make up the business are ready and able to go live with a new business as usual using the solution delivered by the project
Business change requires individual change AT SCALE
Project and Change Management plans need to be aligned – You know your delivery methodology...so how can change management fit alongside it? For example,
What are the phases and deliverables?
When will key people be needed from the business?
When will there be key things to communicate? and
How does the business calendar impact what is and isn’t possible in the project plan?
3 Lenses
How does the change impact each and what do you need to do about that?
People - ways of working and behaving, roles and responsibilities etc.
Process - the business processes that need to be followed.
Things (anything that isn’t people or process).
3 Phases
Learn and adapt what you need to do in cycles
Analysis/assessment - what's the situation now?
Plan/action - what are we going to do about it?
Monitor/review - is what we're doing working?
3 Analyses/assessments
Reflecting the lenses of people, processes and things
Stakeholder identification and analysis. Who are the individuals, groups and teams that are either impacted by the project or have an impact on the success of the project? What do you know about them, who should be responsible for the relationship with them and how do they feel about the change?
Impact Assessment – what’s the impact on them?
Capability needs analysis – what do they need to be able to complete the project and/or operate in the new 'business as usual' that the project will create? What support do they need? What do they need to learn?
3 Plans
What action do you need to take as a result of your assessments?
Communication and engagement – how will you communicate with and engage stakeholders in the project?
Capability development – how will you help them be ready for the change?
Change/Business readiness – what else needs to be in place and by when?
The key thing to remember is that you’re dealing with people who don’t naturally like change.
You need to engage with what’s important to them if you want to take them with you.
Provide the support they need to make the process of change as simple, manageable, and as comfortable as possible.
If you’d like to explore this topic further, please book a free call.
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